Can you imagine a world where everyone has safe water to drink? We can!

At MadiDrop PBC, everything we do starts with the belief that safe drinking water is imperative to human health. For millions of people who don’t have safe water, we have developed a simple water treatment technology to positively impact human health and quality of life.

Our mission at MadiDrop PBC is to design, develop, and manufacture affordable drinking water treatment technologies to improve global health. Our company is structured to ensure that we are making it possible for everyone to have safe drinking water.

A Public Benefit Company


MadiDrop PBC is a public benefit company incorporated in the State of Delaware, United States. Our commitment to helping people improve their health and family circumstances is as strong as our commitment to sound business practices. We are also proud to be a Certified B Corporation®, making us one of an elite group of companies leading the global movement to use business as a force for good.


The History of MadiDrop


Early Research

The roots of MadiDrop PBC and the MadiDrop began in 2007 at the University of Virginia. Dr. James Smith was studying the performance of silver-embedded ceramic water filters in both laboratory and field settings. Extending his work in Limpopo Province, South Africa, Dr. Smith conducted a human-health study of 100 HIV-positive individuals and established a ceramic filter factory operated by a group of local women potters in the Venda region of Limpopo Province.

This work led to the establishment of PureMadi, a non-profit foundation associated with the University of Virginia Alumni Association. Today, PureMadi continues its student-based economic development efforts through the creation of ceramic water filter factories.

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Product Development

In 2009, having demonstrated the performance capabilities of ceramic and silver ions, Dr. Smith and his research team focused their efforts on a new and innovative point-of-use water treatment product. After three years of intensive research and development, tens of thousands of water analyses, and experiments spanning several years in rural South African and Tanzanian households, they developed the MadiDrop.

MadiDrop PBC, A Public Benefit Company

In 2015, MadiDrop PBC was created as a public benefit company under the leadership of David Dusseau, a Charlottesville-based entrepreneur with experience in launching new ventures.

Today, MadiDrop PBC is working to provide safe drinking water technologies to communities throughout the world. Currently in over 40 countries on almost every continent, MadiDrop PBC is working with humanitarian, relief, commercial, and mission-based organizations to provide a simple water treatment approach to reduce waterborne illnesses.